WooCommerce is an e-commerce plugin for WordPress that allows you to transform a website into a fully functional online store, natively integrated into the CMS environment.
It is particularly appealing to businesses, entrepreneurs, and digital projects that already work with WordPress and are looking for a flexible and customizable solution to sell physical or digital products without relying on external platforms.
Using WooCommerce allows you to automate online sales management, including products, payments, shipping, and taxes, offering a high degree of control and scalability in daily e-commerce operations.
Key features of WooCommerce
Product management
Creation and organization of physical and digital products.
Payment management
Integration with multiple payment gateways for secure payments.
Shipping management
Configuration of automatic shipping methods and rates.
Inventory control
Tracking stock and product availability.
Tax management
Automatic application of taxes according to defined rules.
Coupons and discounts
Creation of promotions and sales campaigns.
Order management
Monitor the status of each sale from purchase to delivery.
Benefits of connecting WooCommerce with other tools
Leveraging the WordPress ecosystem
Allows you to expand functionality through specialized plugins.
Advanced e-commerce customization
Integration makes it easy to adapt the store to specific business flows.
Connection with marketing tools
Synchronize campaigns, automations, and promotional activities.
Omnichannel management
It allows you to coordinate online sales with other digital channels.
Business performance optimization
Integrations help improve conversion and sales processes.
Greater technical and functional control
The business retains complete control over its store and data.
Scalability tailored to the project
Integrations enable growth without changing platforms or structures.
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